Sound seeding
Your sound goes to creators whose audience matches it, so the first videos land in the right niche.
Music marketing and talent management
Synity Media runs TikTok creator campaigns for labels and artists, and manages the creators who make songs spread.
Who are you?
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$200K+paid to creators2B+streams6B+TikTok views
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From anime edits to relatable pages, these are some of the releases we've taken across TikTok. Our longest run is with Sombr.
Across the campaigns we've run.
Every artist deserves a fair shot at being heard. Without the right team, even great music gets buried. Synity Media was built to fix that, for artists and for the creators who help their music travel.
Small roster, full commitment. Everyone we work with gets our entire network from day one.
We don't treat anyone as an account. We're in it because we believe in the music.
Working with labels, artists, creators and brands worldwide.
Labels bring the songs, creators bring the reach, brands bring the products. We sit in the middle and make it move.
For labels and artists
Every campaign starts with the song. We find the communities it fits, brief the creators and editors those communities already watch, and keep pushing what works.
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What we run
Pick one, or run them together around your release.
Your sound goes to creators whose audience matches it, so the first videos land in the right niche.
Everyday creators post with your song in their own style, building the video count that gets a sound noticed.
Fan edits across anime, TV, film and relatable pages. Editors are paid per 1,000 views, so your budget follows results.
Teasers before the drop, a push on release week and follow-through after, planned around your date.
From the brief to the last post, this is what happens after you send us a song.
Send the song, release date, budget and who you want to reach. We come back with a plan and the niches we'd target.
Creators and editors get the sound and a clear brief. Videos start going live within days.
We log every post and share views and video counts as they come in.
More budget goes to the niches that pop. What doesn't land gets cut early.
Send it over and we'll tell you which niches we'd take it to.
Start a campaignReleases we've run TikTok campaigns for. Our longest run is with Sombr: editor campaigns across anime, TV and relatable niches since 2024.
Across the campaigns we've run.
For creators
We work with a small number of creators so each one gets real attention. We bring you paid work from labels and brands, negotiate the rate and take care of everything after the yes.
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Paid out so far
$200K+
When labels run campaigns with us, the money goes to the creators and editors making the videos, and we make sure it arrives.
What we handle
You keep making the content. We find the work, sort the terms and make sure you get paid for it.
We pitch you to labels for paid sound promos that suit your content, and negotiate the rate for you.
Partnerships that fit your audience, with the terms checked before you sign anything.
Your own @synitymedia.com address for your bio. We answer it, filter the noise and bring you real offers.
Invoices, payment follow-ups and the admin that comes with getting paid by companies abroad.
Joining the roster
From your first message to your first paid post.
Send your handle, platform and niche through the form. It takes a minute.
If it's a fit, we get in touch to hear what kind of deals you want and what you won't do.
We put you forward for song promos and brand deals that suit your content, and handle the back-and-forth.
We send the invoices and chase the payments, so you can stay focused on the videos.
We take on a few at a time, so every creator gets real attention. If you post consistently and know your audience, apply.
For brands
We match you with creators from our network who fit your audience, write the briefs, handle the back-and-forth and report on every post.
Creators posting for brands
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Our network so far
$200K+
Until now our creators and editors have worked on music campaigns. The same network, the same briefs and the same reporting now work for products too.
What you get
One team handles the creators for you, from the first brief to the last post.
Dedicated videos from creators in our network, built around your product and made in their own style.
Many creators posting at once through our network when you need reach fast.
One brief, one invoice and one team keeping every creator on schedule.
How it works
Tell us what you're promoting. We take it from there.
Tell us the product, the audience you want and the budget.
We pick creators from our roster and network whose audience fits, and send you the plan.
Creators post in their own style, on schedule, with one point of contact on our side.
You get every post and how it performed, all in one place.
Have a product launch coming up? Tell us about it and we'll come back with creators who fit.
Start a brand campaignWe'll reply within 48 hours.